I'm a Sydney mortgage broker. I rebuilt my own admin — email, documents,
follow-ups — around AI agents that run whether or not I remember to ask.
Now I build the same for other small operators.
Sorted and drafted by 9am. I still decide what actually goes out.
What I build
Three ways to get time back.
Every one of these started as something I needed for my own business first.
01
Business AI assistants
Assistants that take over the repetitive parts of running a business — sorting and drafting email replies, pulling data out of documents, pre-filling forms, chasing the follow-ups that would otherwise slip. Built around your actual workflow, not a generic chatbot.
02
Automation & workflow systems
Checks that run on schedule without being asked. Lead handling that doesn't drop anyone. Spreadsheet work that stops being manual. The measure of success is how much less you have to hold in your head.
03
Websites & landing pages
Fast, static, no platform lock-in and no monthly fees. Built to load quickly and turn up in local search. Ready-made if you want to be live today, custom if you need something specific.
How I work
Not a chatbot. An operating layer.
Most "AI help" means opening a chat window and asking a question. This is different in kind: work arrives, gets routed, gets remembered, and gets prepared on a schedule — with a person approving anything that reaches a customer.
One place to hand off work
A message, a note, a forwarded email — from wherever I happen to be. It gets routed to whichever specialist handles that kind of job. No app to open, no dashboard to remember.
It remembers
Everything lands in a long-term knowledge base. Context accumulates instead of starting from zero every conversation, so the answer in March knows what happened in January.
It runs on a schedule
Inbox sweeps, follow-up checks, project status — running whether or not I think to trigger them. The work that gets forgotten is the work that costs you clients.
It's built like software, not prompts
Source-of-truth documents, phased delivery, independent code review before anything ships. The failure mode I care about isn't "it gave a wrong answer" — it's "it broke quietly three weeks ago and nobody noticed."
Proof of work
Things I've actually shipped.
Not case studies for clients I can't name. These are mine — one live and public, one running at home every day.
Live · Public
Brilliant Financial Services
The website for my mortgage broking practice. Static build for speed, with accessibility, performance and HTML validation checks running automatically on every change — the same discipline I'd apply to a client's site, applied to my own first.
An AI learning companion I built for my two sons. Multi-subject tutoring that remembers what they've already covered, reading support, voice conversation, and a dashboard so I can see how they're going. It isn't a product for sale — it's a real one, in use at home, and the hardest thing I've built.
You tell me one thing you do every week that you resent doing.
Then
I map out what an assistant for it would actually look like — free, and yours to keep either way.
If it fits
I build the small version first. You use it for a fortnight before we talk about anything bigger.
Send me one repetitive workflow.
The one that eats an hour every week and always lands at the worst time. I'll tell you honestly whether it's worth automating — sometimes the answer is no, and that's a useful answer too.